Hello to 14,493 nerds reading this T.I.N.Y blog.
TL;DR (feel free to skip around):
Thought: If you want to make more money, just give more.
Interesting: Ask yourself questions every day
Not to be missed: My lessons from growing my Twitter to 200K+
Yes: Strive for greatness
To make more money, just give more
The simplest way to make more money is to help others make more money.
As I said — it’s simple, not easy (like most things).
If you’ve got a skill that is in demand, then it becomes easier. It could be coding, marketing, SEO, copywriting, web design etc.
In business, the more value you create for others the more you can capture.
Let me show you 2 examples that caught my eye:
Ramp
Ramp is a company that provides negotiation-as-a-service. The team will literally negotiate and save money for you on anything.
Purchasing software for your company? Game.
Buying an office lease? Game.
Buying furniture for your business? Game.
As it saves you some money, it’ll take a percentage of the money it saved you.
When you make money, it makes money. It’s a win-win.
Amazon marketing agencies
I spoke to an Amazon Marketing Agency owner. This is what he said:
They’ll charge a set fee and take a cut of the additional revenue generated by the agency.
The “% of revenue” split is where they make the real money.
This is a win-win. The more money the client makes, the more money the agency makes.
This is the simplest way to make more money.
The more value you create for others, the more money you will make.
Ask Yourself Questions Everyday
I write a lot. It’s one of the best ways to gain clarity on goals and desires (the real ones).
But sometimes it’s difficult to know what to write about. I love using questions as prompts for my writing.
I really loved these ones by Greg Isenberg.
Here’s a Google Doc for you to duplicate if you want them stored somewhere for you to revisit.
Lessons from growing 0 → 200K Followers on Twitter
I’ve grown my Twitter from 0 to 200,000 followers in 2 years.
The process was simple but not easy (lol, again).
Here are my biggest takeaways:
When first creating content, be super specific
People don’t know you yet. Give them a clear reason to follow you.
Once you’ve reached 50k followers, you’ll find the tribe that will follow you no matter what type of content you create. That’s when I think you can start posting stuff outside your niche.If you have skills, talk about them. If you don’t have skills, get skills first
If you are extremely skillful at something, that’s when people will listen and follow you. Use Twitter to demonstrate that skillset (and potentially get more clients).
If you don’t have any skills, learn a useful skill: copywriting, coding, SEO, marketing, digital products, speaking etc. Become really good at something.Stay consistent
If you want to grow on Twitter (or on any platform), you have to stay consistent. You have to tweet every day (maybe multiple times) and write threads every week.
The Twitter algorithm requires that in order to push your content and show it to more people (for you to grow).
Can I outsource my writing?
I’d recommend everyone give it a shot first.
See if you enjoy tweeting, engaging with your audience, and building a personal brand.
Many founders try it out. Then they come to me and say they’d rather prioritize other tasks in their business.
That’s when it makes sense to hire a ghostwriter.
I can help you out but it’s always better if you give it a shot first.
If you’re looking for someone to do it, apply here.
Those are some of the lessons. I share more in the podcast with my friend Melvin Varghese.
Strive for greatness
Yes. Strive for greatness. Anything less is not fun.
Aadit’s picks:
Underrated Thread by @volodarik
Aleksandr breaks down how Physics Wallah (an ed-tech business in India) brings in $150M/year profitably. I hadn’t even heard of the company before this thread.
Twitter tool: Tweethunter
Tweethunter is what I use for scheduling tweets, finding tweet ideas, looking for inspiration, engaging with comments, and writing threads. It’s my go-to tool. Here is the rest of my tech stack for building a community online.